Vital Farms Inc (VITL) has a MarketKingdoms composite score of 45.5 (C-), an C-range rating. It ranks 1809th of 1,866 covered companies, 120th of 131 in Consumer Defensive (sector average 59.3) and 7th of 8 in Farm Products. Scores as of 2026-10-25.
Its strongest lenses are Catalyst watch at 75 (Consumer Defensive average 69) and Stock selection at 63 (Consumer Defensive average 73). Its weakest lenses are Trend (momentum) at 3 (sector average 49) and Quality (profitability) at 22 (sector average 50).
| Lens | Type | VITL | Consumer Defensive average | Farm Products average | Percentile in sector |
|---|---|---|---|---|---|
| Industry opportunity | Research signal | 57 | 65 | 57 | 15th |
| Stock selection | Research signal | 63 | 73 | 71 | 18th |
| KPI momentum | Research signal | 47 | 67 | 63 | 17th |
| Catalyst watch | Research signal | 75 | 69 | 69 | 77th |
| Price (valuation) | Fundamental lens | 25 | 50 | 48 | 14th |
| Expansion (growth) | Fundamental lens | 35 | 51 | 39 | 24th |
| Quality (profitability) | Fundamental lens | 22 | 50 | 29 | 11th |
| Trend (momentum) | Fundamental lens | 3 | 49 | 40 | 3rd |
The most recent call analysed was held on 2026-08-06 (fiscal 2026 Q2). After it the composite moved from 63.3 to 61.5. MarketKingdoms checks what management promised on each call against what it later delivered.
The composite at the time of each event; today's composite is 45.5.
The stock's valuation gap is -43.5%: its price is well below the path its market, sector and industry moves explain (strongly undervalued versus the model path). Factor sensitivity: market beta 3.38, sector beta 0.93, industry beta 1.25; the factor model explains 20% of its moves (R²).
| Company | Composite | Grade | Valuation gap |
|---|---|---|---|
| Archer Daniels Midland Co (ADM) | 62.6 | B- | -6.2% |
| Dole plc (DOLE) | 56.5 | C+ | +6.7% |
| Adecoagro SA (AGRO) | 55.5 | C+ | +2.3% |
| Bunge Global SA (BG) | 55.3 | C+ | -9.1% |
| Tyson Foods Inc (TSN) | 51.4 | C | -2.2% |
| Fresh Del Monte Produce Inc (FDP) | 50.1 | C | — |
| Cal-Maine Foods Inc (CALM) | 39.3 | D+ | -32.5% |
Vital Farms Inc financial statements · Consumer Defensive sector ranking · Farm Products industry ranking · All covered companies
The composite score (0–100, graded A+ to D-) blends research signals from each earnings call with fundamental lenses from SEC filings and market prices. Research signals: Industry opportunity, Stock selection, KPI momentum and Catalyst watch, read from what management said and whether it delivered. Fundamental lenses: Price (valuation), Expansion (growth), Quality (profitability) and Trend (momentum). Scores are recalculated every night and after every earnings call. The valuation gap compares the actual price path with the path the stock's market, sector and industry moves explain; it is a model comparison, not a fair-value estimate.
General information, not investment advice.