Diageo plc ADR (DEO) has a MarketKingdoms composite score of 56.5 (C+), an C-range rating. It ranks 1516th of 1,866 covered companies, 82nd of 131 in Consumer Defensive (sector average 59.3) and 2nd of 4 in Beverages - Wineries & Distilleries. Scores as of 2026-10-26.
Its strongest lenses are Quality (profitability) at 68 (Consumer Defensive average 50) and Stock selection at 64 (Consumer Defensive average 73). Its weakest lenses are Industry opportunity at 36 (sector average 65) and Expansion (growth) at 40 (sector average 51).
| Lens | Type | DEO | Consumer Defensive average | Beverages - Wineries & Distilleries average | Percentile in sector |
|---|---|---|---|---|---|
| Industry opportunity | Research signal | 36 | 65 | 36 | 3rd |
| Stock selection | Research signal | 64 | 73 | 64 | 21st |
| KPI momentum | Research signal | 40 | 67 | 46 | 10th |
| Catalyst watch | Research signal | 64 | 69 | 64 | 28th |
| Price (valuation) | Fundamental lens | 60 | 50 | 47 | 69th |
| Expansion (growth) | Fundamental lens | 40 | 51 | 36 | 31st |
| Quality (profitability) | Fundamental lens | 68 | 50 | 43 | 82nd |
| Trend (momentum) | Fundamental lens | 64 | 49 | 39 | 69th |
The most recent call analysed was held on 2026-08-06 (fiscal 2026 Q4). MarketKingdoms checks what management promised on each call against what it later delivered.
The stock's valuation gap is -5.7%: its price is below the path its market, sector and industry moves explain (undervalued versus the model path). Factor sensitivity: market beta 0.94, sector beta 0.80, industry beta 0.29; the factor model explains 42% of its moves (R²).
| Company | Composite | Grade | Valuation gap |
|---|---|---|---|
| Brown-Forman Corp (BF-B) | 57.1 | C+ | +10.3% |
| SNDL Inc (SNDL) | 39.6 | D+ | -14.7% |
| MGP Ingredients Inc (MGPI) | 36.7 | D+ | +4.4% |
Diageo plc ADR financial statements · Consumer Defensive sector ranking · Beverages - Wineries & Distilleries industry ranking · All covered companies
The composite score (0–100, graded A+ to D-) blends research signals from each earnings call with fundamental lenses from SEC filings and market prices. Research signals: Industry opportunity, Stock selection, KPI momentum and Catalyst watch, read from what management said and whether it delivered. Fundamental lenses: Price (valuation), Expansion (growth), Quality (profitability) and Trend (momentum). Scores are recalculated every night and after every earnings call. The valuation gap compares the actual price path with the path the stock's market, sector and industry moves explain; it is a model comparison, not a fair-value estimate.
General information, not investment advice.