Deckers Outdoor Corp. (DECK) has a MarketKingdoms composite score of 70.4 (B+), an B-range rating. It ranks 292nd of 1,866 covered companies, 34th of 243 in Consumer Cyclical (sector average 61.1) and 4th of 7 in Footwear & Accessories. Scores as of 2026-10-25.
Its strongest lenses are Quality (profitability) at 86 (Consumer Cyclical average 49) and Price (valuation) at 78 (Consumer Cyclical average 50). Its weakest lenses are Trend (momentum) at 34 (sector average 50) and Expansion (growth) at 51 (sector average 51).
| Lens | Type | DECK | Consumer Cyclical average | Footwear & Accessories average | Percentile in sector |
|---|---|---|---|---|---|
| Industry opportunity | Research signal | 74 | 69 | 74 | 73rd |
| Stock selection | Research signal | 77 | 75 | 79 | 56th |
| KPI momentum | Research signal | 69 | 70 | 73 | 41st |
| Catalyst watch | Research signal | 74 | 71 | 77 | 62nd |
| Price (valuation) | Fundamental lens | 78 | 50 | 57 | 88th |
| Expansion (growth) | Fundamental lens | 51 | 51 | 59 | 50th |
| Quality (profitability) | Fundamental lens | 86 | 49 | 65 | 100th |
| Trend (momentum) | Fundamental lens | 34 | 50 | 48 | 31st |
The most recent call analysed was held on 2026-10-22 (fiscal 2027 Q2). MarketKingdoms checks what management promised on each call against what it later delivered.
The stock's valuation gap is -17.4%: its price is well below the path its market, sector and industry moves explain (strongly undervalued versus the model path). Factor sensitivity: market beta 1.23, sector beta 0.53, industry beta 0.65; the factor model explains 70% of its moves (R²).
| Company | Composite | Grade | Valuation gap |
|---|---|---|---|
| Crocs Inc. (CROX) | 72.8 | B+ | -1.5% |
| Wolverine World Wide Inc. (WWW) | 71.0 | B+ | -8.4% |
| Steven Madden Ltd. (SHOO) | 70.9 | B+ | +3.5% |
| On Holding AG (ONON) | 69.8 | B | -5.1% |
| Birkenstock Holding Plc (BIRK) | 67.6 | B | -23.9% |
| Nike Inc. (NKE) | 48.7 | C | -8.4% |
Deckers Outdoor Corp. financial statements · Consumer Cyclical sector ranking · Footwear & Accessories industry ranking · All covered companies
The composite score (0–100, graded A+ to D-) blends research signals from each earnings call with fundamental lenses from SEC filings and market prices. Research signals: Industry opportunity, Stock selection, KPI momentum and Catalyst watch, read from what management said and whether it delivered. Fundamental lenses: Price (valuation), Expansion (growth), Quality (profitability) and Trend (momentum). Scores are recalculated every night and after every earnings call. The valuation gap compares the actual price path with the path the stock's market, sector and industry moves explain; it is a model comparison, not a fair-value estimate.
General information, not investment advice.